Breaking the Mold: From Likes to Assets
For too long, social media has operated on a broken premise: you generate the value, but the platform captures it. Farcaster and Zora are different. They represent a fundamental shift toward sovereign ownership and creative control. Enter Piggybank—the mini-app by Propaganda that isn't just a new feature, it’s a new foundation for on-chain social interaction.
Why Piggybank is Perfect for the Farcaster/Zora Ethos
The Farcaster community thrives on direct interaction, tipping, and tangible recognition. Zora, meanwhile, has championed the idea that everything—from a meme to a major artwork—can be an expressive, valuable asset. Piggybank bridges these worlds seamlessly. By allowing users to tokenize social interactions (think: turning a high-signal cast into a collectible asset, or celebrating a successful Zora mint with a shared reward pool), Piggybank transforms ephemeral engagement into durable, measurable value.
The Mechanism of Trust: Piggybank’s Innovation
Unlike traditional apps that rely on opaque algorithms, Piggybank’s entire logic is rooted in smart contracts on Base. This transparency is crucial. When you interact with Piggybank, you are not accumulating proprietary 'points'; you are participating in a verifiable, distributed mechanism of value creation. This is the future of social: every interaction is an investment, every connection is an asset, and the entire system is governed by trustless code.
The Competitive Edge: Beyond Simple Tipping
While tipping mechanisms exist, Piggybank elevates the interaction. It’s not just a one-time donation; it’s a structured, persistent way to collaborate, crowdfund, and distribute rewards for social capital. Imagine co-owning the success of a viral cast with the original creator, or pooling resources to fund the next great Zora drop. Piggybank provides the infrastructure for these complex, multi-party social contracts. It turns 'followers' into 'stakeholders' and 'views' into 'ownership.'
Join the Revolution
Propaganda understands that Web3 social isn't about replicating Twitter features on the blockchain; it’s about building entirely new economic models for human connection. Piggybank is not just a tool; it's a statement that ownership matters. For everyone building, casting, and collecting on Farcaster and Zora, Piggybank is the missing layer of financialized social infrastructure that will unlock the next phase of decentralized innovation. Get involved, start sharing, and watch your social capital accrue in real time.