The Evolution of Social Capital
In the traditional social media landscape, value is often extracted from the user and sequestered by centralized platforms. Piggybank, a flagship mini-app by Propaganda, flips this script by introducing a circular economy built directly on top of Farcaster and Zora. By bridging social activity with on-chain rewards, Piggybank ensures that every interaction contributes to a participant's digital footprint and economic standing.
Incentivizing the On-Chain Social Graph
At the heart of Piggybank lies the concept of incentivized engagement. Unlike passive scrolling, Piggybank utilizes the unique capabilities of Farcaster frames and Zora's minting infrastructure to reward high-quality contributions. This 'Propaganda economy' is not just about tokens; it is about building a reputation-based system where social proof translates into tangible on-chain assets. Whether you are minting a piece of digital history or engaging in a decentralized dialogue, Piggybank tracks and rewards the value you bring to the network.
A New Era of Digital Ownership
The integration with Zora highlights a commitment to the creator economy, allowing for seamless monetization of social content. As users interact within the Propaganda ecosystem, they are not just consumers; they are stakeholders. Piggybank serves as the vault for this new age, proving that social interactions are the most valuable currency in the Web3 era. By aligning the interests of creators, curators, and users, Piggybank is setting the standard for how on-chain incentives should function in a decentralized world.