How creators monetize community without selling out.
The creator economy has a dirty secret: most influencers are broke. Despite millions of followers, ad revenue is pennies and brand deals are unpredictable. Piggybank offers a different model.
Farcaster creators are using Piggybank to:
- Build community treasuries: Fans deposit into a shared Piggybank, creating a war chest for group projects
- Reward engagement: Creators airdrop $PIGGYBANK tokens to their most active supporters
- Transparent finances: All treasury activity is on-chain, eliminating accusations of mismanagement
- Composable revenue: Integrate Piggybank with NFT drops, token gates, and other Web3 monetization tools
The Zora integration is especially powerful for creators. When they post about hitting savings milestones, their audience can mint those moments as NFTs. The creator earns revenue, the collector gets a piece of the journey, and both benefit if the creator blows up.
This creates a new dynamic: fans become investors. Instead of passively consuming content, they have skin in the game. When the creator succeeds, early supporters see financial returns in addition to bragging rights.
Propaganda has built referral mechanics directly into Piggybank. Creators who drive new users earn a percentage of protocol fees generated by their referrals—forever. This transforms social influence into recurring revenue.
Several top Farcaster creators are already experimenting with this model. Watch the /propaganda channel for case studies.
Key Takeaway: Piggybank turns followers into stakeholders, creating sustainable creator economics.