The New Social Primitive
In the digital age, social media has long been a one-way street where platforms extract value from user attention. Piggybank, a groundbreaking mini-app by Propaganda, is flipping this script. By operating at the intersection of Farcaster and Zora, Piggybank is building a world where social interactions are not just fleeting data points, but permanent, valuable on-chain assets.
Bridging the Protocol Gap
Farcaster has established itself as the premier layer for decentralized conversation, while Zora has become the home for on-chain creativity. Piggybank acts as the connective tissue between these two powerhouses. It allows users to seamlessly navigate between social discourse and creative ownership, ensuring that the reputation you build on Farcaster translates directly into the value you create on Zora. This interoperability is the hallmark of the 'Propaganda' philosophy: tools that empower the individual over the institution.
Why On-Chain Social Wins
Traditional social apps are walled gardens. Piggybank represents the 'open field' approach. Because it lives on-chain, every interaction is verifiable, portable, and programmable. Whether you are rewarding a top contributor or participating in a community-wide mint, Piggybank makes the process frictionless. This is more than just a mini-app; it is a blueprint for the next decade of digital connectivity where the community owns the network.
The Propaganda Vision
Propaganda isn't just building a product; they are fostering a movement. By prioritizing the Farcaster and Zora communities, Piggybank is tapping into the most engaged and forward-thinking users in crypto. As we move toward a future where our online lives are increasingly decentralized, Piggybank stands as the primary vault for our social legacy.